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![Indian woman-led deep tech startup Instoried secures $200 mn Indian woman-led deep tech startup Instoried secures $200 mn](http://tripurainfoway.com/viewimage.php?src=http://tripurainfoway.com/news_pic/2022/1-1649341987.png&w=567)
Bengaluru, Apr 7 (TIWN): Deep tech platform Instoried on Thursday said it has secured $200 mn commitment from global investment group GEM Global Yield, and will use the funds to expand operations globally and develop artificial intelligence (AI)-based content generation tools.
Led by a woman founder, Sharmin Ali, Instoried uses AI to help people write original and more lively content, make messaging crisper, improve headline impact, improve empathy and tone.
Utilising 30 million data points, the platform's proprietary algorithm powers a top-notch collaborative content creation tool that provides instant feedback in real-time.
"Instoried helps people convey the proper tonality in everything they write from email to blogs, from marketing copy and advertising to long-form articles," said Sharmin Ali, also the CEO of Instoried.
The platform will further invest in its technology to add a Google Chrome extension, a WordPress plug-in and other elements to its product portfolio.
Under the agreement, GEM will provide a share subscription facility of up to $200 million, to be drawn at the option of the company, for a 36-month term following a public listing.
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