San Francisco, June 6 (IANS) After covering more than 90 per cent of the US ticketing market, YouTube now appears set to expand these partnerships globally to help artists engage directly with fans and sell tickets for upcoming tours.

To allow fans the option of quickly purchasing tickets to upcoming shows across the US, the video-sharing platform on Tuesday announced a deal with ticketing provider AXS.

Fans watching videos from YouTube Official Artist Channels will now see listings from AXS events included on the video page.

They can simply click on the "tickets" button on YouTube and purchase tickets to their most desired events directly from AXS.